American Credit Acceptance Marketing Manager in Spartanburg, South Carolina
Creative AND Analytical. Spontaneous AND Strategic. Task-Oriented AND a Long-Term Strategist.
American Credit Acceptance is seeking a Marketing Manager who has a solid grasp of marketing concepts and techniques. This would include how to influence the brand of an organization internally and externally, the analytics of marketing strategy, the importance of competitive intelligence and communicating to various audiences and levels within the organization. Strong communication, presentation and writing skills are a must for this successful candidate. Leadership skills will serve this manager well in this highly visible, impactful role.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Develop comprehensive external B2B marketing and communication strategies to accomplish sales goals for all divisions within ACA
Create and implement internal communication strategies and methods to ensure clear and consistent communication throughout the organization
Develop effective trade show strategies and track effectiveness of trade show sponsorships
Oversee the planning and implementation of multiple internal corporate events
Preserve and protect the brand of ACA’s through all internal and external communications
Effectively track, analyze and report on the marketing ROI of all campaigns. Develop marketing KPIs and manage all communication efforts to those KPIs
Strong ability to develop and manage online strategies and digital marketing
Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions. Monitor competitor products, sales and marketing activities
Manage a team of marketing professionals and drive results from associates through coaching and development
Other tasks as assigned
2-5 years of Marketing Management experience in a leadership role preferred
Bachelor’s Degree in Sales, Marketing or Business is preferred
Ability to work with all levels of employees in a professional and supportive manner
Successful track record in leading and managing marketing and communication campaigns and activities.
Business to Business marketing experience is preferred
Strategic thinker with ability to create a vision that coincides with the goals and values of the organization.
Extensive knowledge of Microsoft Office Suite, Adobe Creative Suite and/or comparable design software
Demonstrated in-depth marketing techniques and analytics
Effective ability to communicate orally and in written form to all audiences internally and externally.
Demonstrate the ability to anticipate and solve practical problems or resolve issues
ACA provides equal employment opportunities (EEO) to all applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. ACA complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
External Company URL: www.acacceptance.com