iHeartMedia Market Research Analyst in New York, New York

Current employees and contingent workers click here at https://wd5.myworkday.com/iheartmedia/d/task/3005$4482.htmld to apply and search by the Job Posting Title.

iHeartMedia

Job Summary:

The National Research Analyst will provide quantitative and qualitative research insights for iHeartMedia National and Corporate personnel, including but not limited to sales teams and senior leadership. The position offers the ability to learn more about marketing, sales and programming.

Description

  • Utilize primary and syndicated research databases to provide national and market-level quantitative and qualitative data for prospective and current advertisers

  • Create insightful data driven presentations that meet the client’s objectives

  • Fulfill ad-hoc sales research requests for a variety of data including: audience metrics, competitive advertising spending, geo-targeting, competitive information and CPP/CPM data

  • Attend sales meetings and keep sales staff up to date on market, programming and ratings changes.

  • Design research approaches to best address the full complement of iHeartMedia assets and advertising impact

  • Educate sales staff on how best to utilize the quantitative and qualitative analytics provided.

Requirements

  • Experience with media research and software programs including Nielsen Audio, Scarborough, GfK/MRI, ACT 1, Media Monitors, Nielsen TV, and comScore is highly desired

  • Proficiency in PowerPoint and Excel is a must. Proficiency with graphic design is highly desired. Aptitude with Visual Basic macros is a plus

  • Strong combination of analytical aptitude and creative problem-solving skills

  • Excellent written and verbal communication skills

  • Excellent interpersonal and customer service skills. Ability to build positive relationships with a variety of personalities and roles

  • Ability to tell the “story” of our brands and their audiences

  • Passion for music, audio entertainment, and pop culture

  • Bachelor’s degree

Location

New York, NY: 125 West 55th Street, 10019

Position Type

Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Our organization participates in E-Verify. Click here at http://iheartmediacareers.com/Pages/EEO.aspx to learn about E-Verify.

Current employees and contingent workers click here at https://wd5.myworkday.com/iheartmedia/d/task/3005$1999.htmld to apply and search by the Job Posting Title.

iHeartMedia, Inc. is one of the leading global media and entertainment companies specializing in radio, digital, outdoor, mobile, live events, and on-demand entertainment and information services across the nation and providing premier opportunities for advertisers.

Click Here To Learn More About Us:

www.iheartmedia.com at http://www.iheartmedia.com/Pages/Home.aspx