Assurant Client Marketing Manager in Miami, Florida

/ Assurant is adding to the team! / We are seeing an energetic and intuitive marketing strategist with exceptional leadership and communication skills. Proven ability to identify opportunities based on business needs and deliver effective strategies to generate results. Proven experience in strategic marketing planning, branding, product marketing management, and marketing operations. Adept in a broad range of marketing mediums and highly skilled in the area of client relationship management.

Key responsibilities:

  • Primary marketing point of contact for designated clients or programs

  • Leads a broad cross-functional team to develop/manage/execute brand & marketing strategies

  • Manages/develops consistency, clarity and compliance of content and messaging across every consumer-facing touch point

  • Support sales team by developing training materials, presentations, sales tools and job aids.

  • Manage legal/compliance approval process for all communications, training materials, advertising materials

  • Provides direction on copy and design for required marketing/training/communications materials

    • Basic Requirements *

      o Bachelor’s Degree in Marketing, Communications, Advertising or Journalism (MBA preferred)

      o 7 years of relevant experience in marketing management with proven success

      o Bilingual (Spanish and English)

      • Other requirements: *

      o Proven experience in customer, client and market research

      o Experience and understanding of the marketing including product positioning, pricing, promotions, market research, sales and distribution

      o Experience working with client partners, exhibiting the ability to generate maximum return through effective marketing strategies and direction

      o Experience in leveraging cross-functional teams to deliver results

      • Desired skills or experience: *

      o Excellent written, verbal and interpersonal communication skills

      o Experience developing marketing strategies

      o Hands-on experience implementing marketing/communication plans

      o Experience in client relationship management

      o Strong analytical skills and ability to make decisions

      o Excellent project management skills and the ability to effectively multi-task

      o Proven ability to work effectively in deadline-driven situations that require flexibility to approach and execution

      o Excellent skills as it pertains to developing and/or providing direction on artistic perspective

      o Excellent understanding of the ability to leverage marketing/communications in multiple sales channels to drive profitability and growth

      o Proven experience in multiple marketing channels (e.g. retail, digital, call center)

      o Works well both independently and as part of a team

      o Knows when to escalate issues to management for support and/or resolution

      o Proven leadership skills in working with cross-functional teams to complete projects

      o Proven brand management skills

      o Excellent experience Microsoft Office programs

      o Multi-national experience

Job: *Sales and Account Management

Title: Client Marketing Manager

Location: FL-Miami

Requisition ID: 48159