Humana Marketing Consultant in Doral, Florida
Role:Marketing Consultant Assignment:Customer/Consumer Segments Location:Doral, FL
Healthcare isn’t just about health anymore. It’s about caring for family, friends, finances, and personal life goals. It’s about living life fully. At Humana, we want to help people everywhere, including our associates, lead their best lives. We support our associates to be happier, healthier, and more productive in their professional and personal lives. We encourage our people to build relationships that inspire, support, and challenge them. We promote lifelong well-being by giving our associates fresh perspective, new insights, and exciting opportunities to grow their careers. At Humana, we’re seeking innovative people who want to make positive changes in their lives, the lives of our members, and the healthcare industry as a whole.
Assignment Capsule Be a part of an exciting and innovative marketing team - supporting business strategy and vision. Humana/CarePlus is seeking a Marketing Consultant to manage and maintain the development and dissemination of marketing materials, tools and resources for our various sales channels; identify cost and process efficiencies and new opportunities to effectively communicate our brand promise via our collateral materials. Must thrive in creative yet deadline-driven environment and enjoy working in a fast paced, ever-changing industry.
Manage creative development, production and dissemination of marketing and sales enrollment related materials
Develop tracking systems to understand, forecast and predict usage of sales kit materials and ensure printed inventory levels support the market needs & goals
Manage inventory levels of printed materials, ensure present and future material availability at all times while reducing waste
Fully manage printing and postage budget and identify opportunity for cost savings
Manage project schedules and meet deadlines: set, synchronize, and drive schedules in cooperation with advertising agency, internal team, and print vendors
Establish working relationship with sales markets to understand specific opportunities and ensure materials are developed accordingly
Serve as a subject matter expert for printed materials; keeping the team abreast of new and successful direct mail and printing formats
Fully manage direct mail programs
Ensure quality and efficiency standards are being met
Develop a working knowledge of the company, its products, the healthcare industry and the regulatory agencies that govern us in order to develop effective communications Key Competencies
Interpersonal Effectiveness:Understands oneself, effectively manages emotions, listens and communicates with respect, and builds trusting relationships.
Customer Focus:Connects meaningfully with customers to build emotional engagement and customer advocacy. Simplifies complexity and integrates internal efforts to deliver an optimal customer experience.
Pursues Excellence: Seeks out learning, strives to develop and expand personally, and continuously helps others upgrade their capability to contribute to Humana.
Collaborates:Engages others by gathering multiple views and being open to diverse perspectives, focusing on a shared purpose that puts Humana's overall success first.
High school diploma or equivalent required
Minimum 3 years work experience in marketing related field or Healthcare/Medicare industry experience
Intermediate knowledge of MS Office Suite (Excel, Word, PowerPoint & Outlook)
Ability to work under minimal supervision and autonomously
Capability to brainstorm and identify opportunities for improved efficiencies
Strong attention to detail as well as time-management and problem-solving skills
Strong project management, organization and planning skills
Excellent written and oral communication skills
Ability to evaluate, prioritize and track complex projects Role Desirables
Bachelor’s Degree in Marketing, Advertising or a related communications field
Experience working in the printing industry or with print vendors
Results and people-oriented, but have sound judgment ability to balance other business considerations
Excellent presentation skills
Bilingual in Spanish with ability to speak, read & write Reporting Relationships You will report to a Marketing Manager. This area is under the leadership of the Regional Market President for CarePlus. Additional Information
At Humana, we’re also committed to making the resources available to you that will enable you to become happier, healthier, and more productive in all areas of your life. We know your well-being is important to you, and it’s important to us too. If you share our passion for helping people, we likely have the right place for you at Humana.
Interview Format As part of our hiring process for this opportunity, we will be using an exciting interviewing technology called Montage Voice to enhance our hiring and decision-making ability. Montage Voice allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.
If you are selected for a first round interview, you will receive an email correspondence (please be sure to check your spam or junk folders often to ensure communication isn’t missed) inviting you to participate in a Montage Voice interview. In this interview, you will listen to a set of interview questions over your phone and you will provide recorded responses to each question. You should anticipate this interview to take about 15 to 30 minutes. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.
Please be advised, the role opportunity displayed here is for CarePlus - a wholly owned subsidiary of Humana Inc.
Title: Marketing Consultant
Requisition ID: 168834